Tokopedia recently celebrated its second anniversary. Lucky for us, its co-founder William Tanuwijaya is willing to share some interesting facts about the company during its second year.
Despite the newness of Tokopedia it has made some remarkable achievements. Not only has it become a trendsetter in Indonesia’s e-commerce landscape, but it has put up some fascinating numbers for a company of its size. For example, total transactions recorded during the second year were Rp36.031 billion (US$4.2 million). That’s up significantly from last year’s Rp5.954 billion (or about US$697,000). In other words, the total value of transactions for its second year is about Rp30 billion (US$3.5 million) – that’s an increase of six-fold compared to the first year.
According to William, Tokopedia’s success cannot be separated from the loyalty of its users. Even though the userbase is still small, they keep coming back to shop in its online marketplace. As of August 17th, there are 100,857 active users and 11,426 active sellers on Tokopedia. Both figures more than doubled compared to last year.
William also found some interesting problems unique to e-commerce in Indonesia, but he couldn’t elaborate since the company is currently working on new features to address them.
In just two years time, Tokopedia has made some significant changes in Indonesia’s e-commerce scene. Its online marketplace concept was then followed by some similar companies like Plasa, Rakuten (the ecommerce service from Japan), and Blibli. But the company still has a long way to go to become a giant in the industry.
We’ll have to wait and see what kind of solutions William and his team have to solve the issues they have encountered. But for now, if you’d like to read more on William and Tokopedia, check out our previous interview with him earlier this year.
Stay updated on the go with our mobile app.
Get latest insights with smoother, more personalized experience through TIA mobile app.
