Smart Mobility @ SG Seminar 2011 – 23 Jun

Organized by Infocomm Development Authority (IDA), Smart Mobility @ SG Seminar 2011 is a unique gathering of global device manufacturers, application developers, content publishers and enterprise users of mobile business solutions. Industry thought leaders will share about the latest trends and ideas that are shaping the local mobile landscape, and the opportunities these developments hold for enterprises in Singapore and beyond. It will be held on 23 Jun and there are 2 sessions, morning and afternoon, that can be joined in.

Programme Details

8.15am: Registration
9.00am: Opening Remarks by Mr Andrew Khaw, Senior Director, Industry Development Group, Infocomm Development Authority of Singapore (IDA)

Track 1: Mobile Marketing (Morning Session)
9.05am: “Consumers Are Mobile, Are You?” by Mr Rohit Dadwal, Managing Director, Asia Pacific, Mobile Marketing Association
9.25am: “Delivering Critical Mobile Marketing Metrics and Measurements for Operators” by Mr Suresh Ramalingam, Managing Director, Telecom Practice Group – APIMEA and Greater China, Nielson
9.45am: “The Future of Location-Based Advertising Technology” by Dr Bernard Leong, CTO and Co-founder, Chalkboard
10.05am: Tea Break

Track 2: Smart Devices (Morning Session)
10.30am: “Business Value Chain & Challenges in Machine to Machine (M2M) Real-Time Monitoring & Alert Systems ” by Dr Tan Guan Hong, Chairman, Singapore Industrial Automation Association
10.50am: “Operator Strategies for M2M” by Mr Winston Yeo, Director, TSM Asia (Hong Kong & Singapore), Gemalto
11.10am: “The Value of M2M for B2B and B2C” by Mr Evert Ong, General Manager, iWOW Pte Ltd

Track 3: Mobile Payments (Morning Session)
11.30am: “M-Commerce Trends In Singapore and Asia-Pacific” by Mr Elias Ghanem, Managing Director, Southeast Asia and India, PayPal
11.50am: “The Future of Mobile and Digital Payment” by Ms Meranda Chan, Country Manager, Singapore and Brunei, Visa Worldwide
12.10pm: “The Future of Mobile Payments in Asia” by Mr Aung Kyaw Moe, CEO, 2C2P
12.30pm: Lunch

Track 4 : Innovate With Mobility For The Retail, F&B, Hotels & Attractions Sectors (Afternoon Session)
2.00pm: Welcome Remarks by Ms Samantha Fok, Director, SME Infocomm Enabler, IDA
2.05pm: Mobility for Productivity – A Joint Initiative by IDA, SPRING Singapore, Singapore Tourism Board, NTUC’s Employment and Employability Institute (e2i) by Ms Catherine Chong, Deputy Director, SME Infocomm Enabler, IDA
2.30pm: Case Study 1 : Wireless Ordering For Restaurant Operator by Mr Nicholas Yap, President (Overseas Division), Genki Sushi (S) Ltd
3.00pm: Case Study 2 : Mobile App For Tourist Attractions by Mr Eu Kwang Chin, Divisional Director, Information Technology, Sentosa Development Corporation
3.30pm: Panel Discussion : Changing The Game With Mobility Strategies – Hear from Business Users on How To Get Started & Get Going

Moderator: Mr Alfred Siew, Founder of Techgoondu and UNWIRED
Panel Members:

Mr Nicholas Yap, President (Overseas Division), Genki Sushi (S) Ltd
Mr Eu Kwang Chin, Divisional Director, Information Technology, Sentosa Development Corporation
Mr Jason Lee, MIS Manager, The Fullerton Hotel Singapore
Mr Felix Li Fu, IT and Operation Manager, Seng Hua Hng Foodstuff Pte Ltd

4.15pm: Networking Session
5.30pm: Close

Event Details

When: Thursday, 23rd June
Time: 8.15am-5.30pm
Where: Marina Bay Sands, Level 4, Orchid Ballroom (Rm 4311 & 4312) (Map)
Register here by 17th June.