Tired of ads? Enjoy an ad-free experience by signing up.
Steven Millward · · 2 min read

Line loses users across Southeast Asia

Naver, chat apps, Line messaging app

Photo credit: kasinv / 123RF.

Messaging app Line is seeing users flee across Southeast Asia. In Taiwan, Thailand, and Indonesia, which are the social network’s top three countries outside its native Japan, it lost 2 million active users from July to September, according to Line’s latest earnings report.

Line MAUs, Line active users

With little uptake around the rest of the world as Facebook and Snapchat boom, Line only added users – 1 million – in Japan.

Line now has a global total of 203 million active users – a figure that’s been in decline since toward the end of last year:

Line monthly active users Q3 2017

Line’s profits also fell dramatically in the July to September quarter, down 42 percent compared to the same period last year. That was caused, in part, by a 19 percent hike in operating expenses. Revenue climbed 18 percent.

Despite the growing antipathy towards its main social network, many of Line’s spin-off apps are doing well, with a growing pool of active users for Line News (60 million), Line Live (33 million), and a rising crescendo of ker-chings on Line Manga, Line Music, and Line Shopping, the Tokyo-based firm said yesterday. Line’s phone payment service, Pay, saw record transactions thanks to booming usage in Taiwan.

Elsewhere in Line’s web empire, it’s busy rolling out a line of smart speakers that are equipped with its Siri-esque assistant, Clova.

Updated October 27: After yesterday dodging the question, Line today revealed the grand total figure. One sentence and the second chart have been amended to reflect that.

See: Line CTO Park Euivin on how she juggles projects

Editing by Jack Ellis

Stay ahead in Asia’s tech landscape

You've reached your 2 free content limit for the month. Sign up for free to read the full story.

🏄 For casual readers / 👶 Free

Basic

US$0

Free forever

Get instant access to this article and more every month

0 premium content

Unlimited news briefs

5

5 articles

Ad-free reading experience

Just US$0 per day

⌛Sign up in 20s. No payment details needed.

📖 For learners / 👍 Starter

Lite

US$4.92/month

Billed annually at US$59/year

Get instant access to this article and more every month

4

4 premium content

Unlimited news briefs & articles

Ad-free reading experience

Just US$0.17 per day

Cancel anytime

Our subscriber community includes professionals from these companies:

Stay updated on the go with our mobile app.

Get latest insights with smoother, more personalized experience through TIA mobile app.

Community Writer

Steven Millward

Interested in ecommerce, social media, gadgets, transportation, and cars. If you have any tips or feedback, contact via Twitter: @sirsteven