Stay ahead of the curve at Tech in Asia Jakarta’s Marketing Stage

There was a simpler time when cold calling and emailing were enough to grow your customer base. Now, startups need to devise social strategies and dissect metrics to determine how optimized our websites are for search engines. If you’ve been in the game for a while now, you know that it’s necessary to always be on the lookout for fresh tactics. Given the pace at which our marketing world evolves, there are always new tricks to learn. The ultimatum for modern firms is clear enough – adapt, or get outplayed.

That’s exactly what Tech in Asia’s Marketing Stage aims to help you do – adapt. Hear from experts in the field as they discuss trending topics and share actionable takeaways to help you stay ahead of the curve on day 1 of our Jakarta conference on November 11 and 12.

Tips and tricks on #socialmedia

As diverse as marketing strategies are, most of us still depend on social media for the bulk of our advertising efforts, and with good reason. Social media reaches the masses at an affordable price, and is a powerful weapon that levels the playing field for small businesses and large conglomerates alike. But with virtually every other competitor demanding attention, what does one have to do to stand out from the crowd? Twitter’s Indonesia business head, Roy Simangunsong, will share insider tips and tricks of the trade so you can master the microblogging platform.

Connecting to the Muslim community

Social media is especially useful in reaching a large and fragmented market – such as the Muslim community. Standing at a headcount of over 1.8 billion, the group represent a fourth of the world’s population. Brands from around the world are slowly turning their attention to this untapped market. We are especially starting to see demand in the fashion sector growing, fuelled by a generation of confident, young Muslim women looking to embrace their faith while expressing their personality.

Take a page from the books of Muslim fashion estore HijUp and women’s ecommerce site Moxy. HijUp CEO Diajeng Lestari and Moxy Group CMO Shannon Kalayanamitr will take the stage in a panel discussion to share learnings in marketing to the Muslim community.

Stretching your dollar across markets

If you’re considering growing your company regionally, you might find yourself stretching what was once a comfortable budget. Teo Ruoshan, head marketer of The Asian Parent, Southeast Asia’s leading parenting site will share key pointers on how to make your dollar work harder for you as you expand to different markets.

And more…

In addition, the Marketing Stage will take a hands-on approach by sharing practical pointers on:

• Optimizing content for search engines
• How to use performance data to do more with less
• Pitching your stories to press outlets in a convincing manner

Gather with other peers from across the region to learn new strategies, build partnerships, and take your marketing to a new level with insights and know-how gleaned from Tech in Asia’s Marketing Stage.

Passes to Indonesia’s largest tech conference on November 11 and 12 are currently going fast, at a 10 percent discount, but not for long.

The promotion ends this week on November 1 – get your tickets today before it’s too late!