A couple of years ago when I was introduced to Wix, a no-code website creation platform, it blew my mind how easy it was to put together a website. You could just select one of several templates, make changes to them, and add features that you would like to integrate into it before publishing the website.
Gone were the days where you needed to know how to code or hire someone that did to create a good-looking professional website.
While no-code and low-code tools revolutionized the creation of websites and apps, what if you could take it a bit further and create generative AI apps within minutes without writing any code?
A text-to-app tool is something that Brain Technologies – a US-based natural language processing (NLP) and generative AI firm – is looking to introduce with its new product Imagica.

Source: Imagica AI
While it is still yet to be rolled out to the public and people need to be on a waitlist to test it, the company released a teaser video that showcased the platform, which lets users create an AI-powered app within minutes.
As per the video, a person could just input the type of industry they want the app to be in and mention what type of app they want to create. A few clicks later, Imagica would produce an app integrated with generative AI that lets users ask questions. The new app would then provide the details and the sources from where it gathered the information.
The video gives the example of creating a finance app that helps users invest in the stock market. In essence, Imagica takes an idea toward product development almost at the speed of thought.
Besides the no-code feature and speed of app creation, other features include real-time data management as well as the integration of text, images, videos, and 3D models into the app.
That said, the video is just a teaser and the tool may not be as currently promised. As far as we have seen, there isn’t any product that has been introduced yet to compare Imagnica against.
The platform is also integrated with Natural, Brain Technologies’ NLP-enabled search engine launched in 2021.
Brain – founded in 2015 – came out of stealth mode in 2021 and raised US$50 million for the launch of the Natural platform.
The company was founded by serial entrepreneur Jerry Yue, who created a grocery delivery service in China called Benlai and also founded Sinoyuan, which developed apps for Chinese social network platforms.
Imagica could speed up the development process for companies looking to create their own apps with generative AI capabilities. While the process of app development has become considerably quicker in the last few years, this would reduce the time even more.
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