
The new Lintas.me
Yesterday Lintas Berita, which is incubated under Merah Putih Inc, rebranded its name to Lintas.me. And on then its big launch day the service also introduced Bolalob and Infokost.
In short, LintasBerita.com is a social news/sharing aggregator site. It has grown at a rapid pace in the last 6 months, generating more than five thirty million page views per month, three millions unique visits, and 4000 50,000 members. LintasBerita.com also ranks among the top 40 websites in Indonesia.
The rebranding from Lintas Berita to Lintas.me gives it a cleaner feel, in my view. The rebranding was also coupled with a new web design, navigation, and features in hopes of becoming Indonesia’s best social news sharing aggregator. Here’s the breakdown of Lintas.me’s improvements:
1. Easy sign in with Twitter and Facebook
The site provides two ways to do sign in, by full registration or you can just sign in with your Facebook or Twitter account.
2. Lintas social
This feature allows users to import and view their Twitter timeline and Facebook news feeds in Lintas.me
3. Image improvement
Content that is posted or submitted by users is now displayed in a cleaner format, improving readers’ experience.
4. Human curation
“Content is no longer king, curation is,” said the folks at Lintas.me. Information overload is increasingly a pain for many users (a similar problem is faced by many on Twitter). Thus, there’s a need for an aggregation and curation platform to gather, filter, and deliver the best content.
5. Express your reaction
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