Indonesia’s Vidio aims to release 6 AI-generated titles in 2027

Photo credit: Shutterstock

Vidio, an Indonesian streaming platform, plans to release six AI-generated animation titles in 2027, triple its expected output this year as it scales up its use of AI in content production.

In February, the company launched its first AI-generated animation series, Keluarga Somat or Somat Family in English. The series was also aired on local TV channel Mentari TV, which is under conglomerate Emtek Group.

Hadikusuma Wahab, chief product officer at Vidio, says the company will release its second AI-generated title this year, Chick ‘N Chik, in October.

The company began experimenting with AI-generated content in September 2025 and took five months each to produce the first and second seasons of Keluarga Somat.

“AI reduced the production cost by around 30% to 40% compared with conventional animation production,” Wahab tells Tech in Asia.

The company has also developed its own AI production platform, called VidioGen, which allows its team to generate images, characters, and videos, as well as collaborate on projects and monitor production costs. It uses the Google Veo and BytePlus Seedance models to produce its AI-generated titles.

According to Wahab, Vidio’s AI content team has grown from just two people when it started to around 20 today. It plans to expand the team to around 40 to 50 people as it works toward its 2027 target.

Commercially viable

Keluarga Somat attracted around 20 brand placements in its first season and was profitable, although Wahab did not disclose details.

These early results suggest that AI can improve the economics of content production. However, Wahab says the company still relies on humans for scriptwriting, creative direction, editing, and quality control.

Producing an episode can take three to five days, but revisions and television-level quality control can extend the process to around a week.

“Ultimately, making a good film still needs people who understand filmmaking,” Wahab says.

He also expects streaming platforms to play a larger role as AI-generated content becomes more abundant. Rather than simply distributing content, platforms will increasingly need to filter and curate AI-generated titles to ensure viewers get quality programming.

While the six titles planned for next year will all be animated, Vidio is also exploring AI-generated live-action content.