When we wrote about DEMO coming to Singapore with DEMO Asia (ex-China), there was a huge buzz. Produced primarily in the US, DEMO is a conference that focuses on launching new technologies and products.
Some of the innovations that were launched at past DEMO events have become well-known brands. These include Adobe Acrobat, Skype Mobile and Sun Microsystems’ Java, among others.
This November 2011, DEMO Asia will happen in Singapore to be co-organized and produced by IDG Enterprise, VentureBeat (the two original producers of DEMO) and Singapore’s
Sphere Exhibits. Singapore is the second country in Asia to host a DEMO event, after China.
Prior to yesterday’s Preview event / press conference at Marina Bay Sands, details regarding launching at DEMO Asia were not firmed up. Fees to demo at DEMO have been famously high such that questions were being thrown around by startups as to whether it would follow the price point of DEMO US or localized. Here we have the details of the launch packages and more information on scholarships:
OFFERED PACKAGES
Launch Package
Get the crucial 6 minutes on stage to demonstrate your product. The key here you need to remember is that no powerpoint slides are allowed and when in doubt, opt for a bit of drama. Check out videos of past pitches at the DEMO USA editions.
Demonstrators at DEMO receive the following benefits:
Pre-DEMO: Personal Presentation Coaching, Technical Expertise and Product Rehearsals, PR Training and many more.
During the DEMO Conference: 6 minutes product launch video, Company profile and product descirption in DEMO online program guide, Invitation to CEO and CIO dinner, Behind the scenes interview broadcast on DEMO.com and throughout IDG media network, Chance to win People’s Choice, Million Dollar Media Prize, and many more
Post-DEMO: Unlimited hosting of demonstrator microsite on DEMO.com, Post-event promotion of launch video across IDG global website network, Invitation to all DEMO alumni regional events, and Discount on sponsorships and advertisting across all IDG media properties.
COST: SGD 15K (USD 12K)
Showcase Sponsorship Proposal
This package is for companies not launching a product at DEMO but looking for access to the conference and the opportunity to exhibit at the DEMO pavilion. Here are the benefits:
– Supplied kiosk in DEMO pavilion with signage.
– 2 full conference passes (value SGD 1500 each).
– Social media program designed to generate exposure beyond the event. Three – minutes video interview created and posted on DEMO.com.
– Online company profile page, including logo and media assets posted on “showcase sponsorship” page on DEMO.com.
– Logo on digital slideshow in general session.
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