Samreen Ahmad · · 1 min readRazer’s VC arm leads Singapore coffee tech startup’s $1.3m round
Morning, a Singapore-based coffee tech startup, announced that it has closed a US$1.27 million pre-series A round led by zVentures, the corporate venture arm of multinational technology firm Razer.
Other investors that participated in the round include hospitality company The Lo & Behold Group and Zopim founders Royston Tay, Wu Wenxiang, and Kwok Yang Bin.
The Morning Machine, the company’s coffee brewing device / Photo credit: Morning
Morning, which has a presence in countries like Hong Kong, Canada, and the UK, will use the fresh funds to expand further internationally.
Founded in 2018, Morning offers a specialty coffee capsule machine that comes with a precision-brewing technology. Besides selling coffee machines, the startup also runs a platform called the Morning Marketplace that showcases capsule coffee from roasters around the world.
The first 1,000 units of the Morning Machine sold out within six months of its launch in 2020. The startup has another 1,300 units in back orders to be fulfilled via a second production run this month.
See also: $20m in sales with no funding: How a Singapore baby ecommerce brand did it
The Singapore-based startup is looking to draw from Razer’s expertise in hardware and technology to refine the Morning Machine and build up its ecosystem, said Morning co-founder Leon Foo.
Editing by Collin Furtado and Arpit Nayak
(And yes, we’re serious about ethics and transparency. More information here.)
Stay updated on the go with our mobile app.
Get latest insights with smoother, more personalized experience through TIA mobile app.
