
At the Foreign Correspondents’ Club in Tokyo today, Japanese company Metamoji gave a short presentation about its recently launched 7notes app. It’s a handwriting conversion application that despite still being very young has already reached a number of significant milestones.
The iPad version was the top paid application in the Japanese App Store for a month. It’s now in the fifth spot. And the iPhone version was the second top-grossing app in the app store at one point. The new English version ranked in the top ten in 21 countries, with downloads from over 80 countries.
Metamoji cited a huge gap between computers and human devices. The company’s CEO, Mr Ukigawa, explained that when the iPad came along they decided to change their application development to focus on the iPad. He referred to the poor user experience of the iPad’s software keyboard, which many feel is not the best way to input text. Many find it hard to type fast. The company’s 7knowledge subsidiary for smartphone and tablet apps then developed this 7notes application.

Kaz and Hatsuko Ukigawa of Metamoji
Handwriting conversion can be handy in certain situations, and the 7notes app appears to work very well. The demos that I saw this afternoon showed quick conversions, with great accuracy too. Even when the user has no time for conversion, they can just keep writing and come back for ‘post-processing’ conversion later on.
There are free versions in the App Store (iPad | iPhone), but it does not include the handwriting conversion feature. A natural question to ask here is what good is the free app without the conversion feature? The answer lies in the prediction engine.

When writing on the software keyboard, the app gives suggested words that you can tap before it finishes. You don’t have to write out the entire word. Of course, in the premium version, the predictive engine is especially useful. It remembers the previous input, so if you start writing a sentence you’ve written before, it will present that as a clickable option.
Interestingly, the handwriting can be manipulated like digital font, with editing and features like wrap, font size, color, bold, and underline. You can mix text and images, and you can do what the company describes as ‘social doodling’ by writing and sharing. Users can send notes to Twitter, Facebook, or email. And like any good note-taking app, you can also store your notes in Dropbox or Evernote.
Overall I think that the app has a lot of very cool innovations. Would it fit anywhere into my own personal workflow? Maybe not right now. But this software is completely new, and I’m sure that once there’s more feedback from users, then future iterations will be significantly improved. The company is working on a Chinese prototype as well, so we can watch out for that in the future too.
Here’s a short video demo of the app below (apologies in advance for the occasional camera shake). If you’d like to try out 7notes for yourself, please check it out in the iTunes store (iPad | iPhone).
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