Learn Halfbrick’s Growth Strategy and Game Development Techniques at Fruit Ninja Developer Dojo – 14 and 15 Sept

SGE readers get a special discount code 'KIWI'

Microsoft and E27 are organizing Fruit Ninja Developer Dojo, an exclusive event catered to game developers and those interested in game development.

Halfbrick, one of the world’s most successful indie game studios with more than 100 million downloads for acclaimed game Fruit Ninja, will be sharing about their game development strategies, best practices, marketing tactics and much more in this 2 day event.

Meet Halfbrick’s CEO Shainiel Deo, CMO Phil Larsen and CTO Richard Mckinny on 14 and 15 September at Fruit Ninja #DevDojo.

Ninja Gathering

Friday, 14 September, 6PM to 9PM

Halfbrick’s story – Journey to global success

• What it takes to be a  successful indie game developer
• Gaming Industry Trends and how Halfbrick is leveraging it

Ninja Development Workshop

Saturday, 15 September, 12noon to 4PM

Marketing the HalfBrick Way by Phil Larsen, Chief Marketing Officer of Halfbrick

• Reaching Critical Mass: How Halfbrick reached 100M with Fruit Ninja
•  Halfbrick’s growth strategy; cross-platform success stories
• Opportunities for game developers on Windows 8
  Game Development Techniques and Trends by Richard Mckinny, Chief Technical Officer of Halfbrick
• Building a game like Fruit Ninja- best practices, challenges, frameworks/game engines used
• Leveraging on the Windows 8 platform for game development
• Opportunities for game developers on Windows 8

Fruit Ninja Developer Dojo details:

Dates, Time & Venue:

Day 1: 14 September 2012, 6pm-10pm

Sauce, 8 Raffles Avenue, Esplanade Mall, #01-10/12

Day 2:15 September 2012, 12pm-4pm

Auditorium @ Microsoft Singapore, One Marina Boulevard

Cost:

$50 for both days(*$40 early bird special, starts now until announced)

Ticket Price includes food and drinks.

Register here.

*SGE Readers get a special ticket price of $40 from the original $50 with code ‘KIWI’.*