Kidlander.sg is First in Series of Southeast Asia Wiki Guides to Kids-Friendly Places and Events
Fresh from securing the LiveJournal Southeast Asia deal, digital publishing house Tickled Media has now launched a new site around kids. Kidlander.sg, a wiki-style guide to places and events for kids in Singapore, joins the company’s portfolio of portals including their flagship parenting site, TheAsianParent.com, as well as localized versions in Philippines, India and Malaysia.
In their words,
“Kidlander’s wiki-style features allow users to be the critic, the journalist, the explorer or the tour guide to their peers. With complete freedom to upload and modify reviews and information, users are guaranteed a current and complete perspective on all events and places posted on the site. Kids can also share their views and add their voices to the pool of reviewers. Furthermore, every review or comment earns you points in the system.”
Kidlander.sg is the first in a planned series of launches across Southeast Asia and India and is the result of a collaboration with a site from Norway, Barnesteder.no, that recently moved its headquarters to Singapore under the name of Nichilizer Pte Ltd.
Kenneth Solberg, CEO of Nichilizer had started Barnesteder.no as he realized that as a working parent, it was difficult for him to keep track of interesting activities for his kids to attend – typically discovering the best events only after they had already taken place. He then went on to start Barnesteder.no with co-founder Gunnar Nilsson shortly after to “list all activities for children in Norway”.
“The Southeast Asian market is booming in the consumer internet space. The next 5 years will see Southeast Asian users coming online and we will see an aggressive consolidation. Tickled Media will venture into an aggressive roll-out across the region to take advantage of this opportunity”, said William Klippgen, Executive Director of Tickled Media. Klippgen was the co-founder of European internet success Kelkoo.com sold to Yahoo! In 2004 for €475m.
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