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Willis Wee ยท ยท 5 min read

Commentaries: This unicorn had an exceptional quarter ๐Ÿ“ˆ

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Dear Readers,

A couple of days ago, I heard horror stories of co-founders not being on the cap table. If you happen to be one of them, please go sort things out. It doesnโ€™t sound right. The CEO โ€“ your fellow founder โ€“ could be playing tricks, and you wouldnโ€™t have a clue.

Anyway, this week has been rough for me. I didnโ€™t have proper sleep because my 2-year-old baby is having nightmares. ๐Ÿ˜“ But thatโ€™s no excuse, I still gotta carve out time to write this weekโ€™s Commentaries.

You can find last weekโ€™s Commentaries here. If youโ€™re a TIA subscriber, you can read all our Commentaries here.

Enjoy and TGIF!

โ€“ Willis, Tech in Asia

Stories with commentaries

Trending on Tech in Asia:

1. Living up to a big valuation โ›ฐ๏ธ
Carousellโ€™s US$7 million revenue last year was modest, given its over US$550 million valuation โ€“ i.e., 79x of its 2018 revenue. Automotive marketplace iCar Asia has a valuation multiple of 6.7x revenue, while Frontier Digital Ventures (FDV), which operates classifieds in emerging markets, has a multiple of about 5x revenue.

In this report, seasoned entrepreneur and investor Lim Der Shing shared that a 10x revenue multiple for Carousell โ€œseems reasonable.โ€

In other words, Carousell has to generate about US$55 million in annual revenue to live up to its valuation. CEO Quek Siu Rui expects revenue to double in 2019. Even at an annual revenue of US$14 million, thereโ€™s still a huge gap to fill. Nonetheless, the company seems to be in good shape, thanks to some help from Naspers. There are sufficient resources and time for Siu Rui and team to create magic. โ†’ Read more

2. Marketing first before product-market fit? ๐Ÿค”
โ€œIf you are going by our line items, marketing is not exorbitant. Itโ€™s what we need to do to build our brand in a country that doesnโ€™t have a lot of tech companies. From a financial perspective, it does make sense,โ€ said Hussain Elius, CEO of Bangladeshi startup Pathao.

Startups need to come up with a better way to justify their marketing expenses. It doesnโ€™t make sense to spend so much on marketing if the unit economics is bad (i.e., CLV โ€น CAC ) and/or the funnel is leaky (i.e., high churn).โ€‹ With a leaky funnel, every dollar spent will just hurt the company more. This video might be useful for those who want to understand more about growth.

That said, I do hope Pathaoโ€™s new focus on ecommerce (on top of food delivery and ride hailing) will turn out OK. Good luck.๐Ÿคž โ†’ Read more

3. Alibabaโ€™s ecommerce problem ๐Ÿ›๏ธ
The Chinese tech titanโ€™s shoppers are on course to spend a record US$1 trillion this year, according to a new study from Emarketer, and theyโ€™re expected to spend even more in the next couple of years. But as more competitors pop up, Alibabaโ€™s percentage of ecommerce sales could see a dip.

Stay ahead in Asiaโ€™s tech landscape

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Our chief editor previously examined how mature and profitable ecommerce marketplaces are doing to sketch out what โ€œthe promised landโ€ could look like.

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Community Writer

Willis Wee

Founder at Tech in Asia. Aspires to build a company and product that people love.