The 4 most common project management pitfalls and how to get past them

Base photo credit: Damian Zaleski

One thing startup failures teach us is that, as it turns out, we’re not so good at building companies yet. So, how can we bridge this gap and increase our chances of success?

I’d argue it’s through project management.

Why your startup needs project management

Wait.

Startups are all about rapid change. Wouldn’t project management and its rigidity make more sense in larger organizations with more resources and a wider talent pool?

Not at all.

Although the process of mapping out a project or any unique endeavor from start to finish might seem inflexible, it can bring clarity to the whole organization.

Think about it. With a process in place, startups can act on a shared vision and come up with a plan to fulfill it. In return, every team member knows exactly what to do and when, while monitoring their efforts against a set of agreed benchmarks.

The result? More organized work which can materialize in guidelines, contingency plans, sales decks, and industry metrics—in short, data that supports the creation of a repeatable business model.

But while there are many project management methods and frameworks you can implement, there are just as many pitfalls.

1. Unclear team guidelines

Teams and departments have their own working styles: Developers want to get detailed technical specs, while sales reps need accurate timelines when it comes to new feature releases. Without clear guidelines in place on how to collaborate, teams will do what they think is “right” and conflicts will emerge.

Solution: Craft a vision

There’s a common saying that startups can only be as successful as their teams. But nothing is further from the truth.

For true success to happen, leaders and CEOs in particular need to come up with a vision. Make it as clear and consistent as possible, so that each team member can strive toward a shared set of goals even when the startup is forced to pivot.

2. Inconsistent client communication

3. Delayed projects and missed milestones

4. Undercharged services

Conclusion