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Peter Cowan · · 3 min read

This startup adapts AI fraud detection for the ASEAN market

This article is a part of Startup Spotlight, a series that features young, up-and-coming startups.

Image credit: Timmy Loen

The founders of Momofin Avento discovered their mission while working on Indonesia’s e-Meterai, the national electronic stamp duty system.

They saw forged documents repeatedly bypass existing verification tools. It became clear that systems built before the generative AI boom were failing, creating a critical security gap.

😟 Problem

Generative AI enables the mass production of fake documents and companies relying on document verification for hiring, lending, or social programs face rising threats. Traditional software and human reviewers are increasingly unable to detect sophisticated forgeries.

Digital document manipulation is up over 240% year-over-year. In Indonesia, deepfake-related fraud has soared by 1,500%.

Local financial institutions reported over US$44 million in losses in a single quarter from fraud that bypassed their verification systems.

💡 Solution

Avento has developed an API that detects fake, edited, and AI-generated documents. The tool integrates directly into a company’s existing onboarding or verification workflow, flagging fraudulent files before they cause damage.

  • It analyzes forensic markers like pixel patterns, color shifts, and lighting inconsistencies.
  • The system identifies manipulated content, including swapped photos, edited text, and entirely synthetic IDs.

Image credit: Momofin Avento

📊 Market size

Avento charges 800 rupiah (US$0.048) per document check. Its target customers in the ASEAN region, such as fintechs or hiring platforms, typically process 300,000 to 2 million checks per month. This model creates a potential annual revenue of US$180,000 to US$1 million per customer.

With roughly 200 high-volume verifiers across Indonesia, Vietnam, the Philippines, and Thailand, capturing 5-10% of this market could generate US$10-20 million in annual recurring revenue.

🤝 Team

  • Yoga Pratama – co-founder and CFO. Built document infrastructure products within Indonesia’s e-Meterai ecosystem. Has a background in corporate finance and development.
  • Darell Hoei – co-founder and CTO. Technical founder with engineering experience at Bibit.id and Tokopedia, specializing in scalable backend systems.
  • Rorian Pratyaksa – co-founder. Forbes Asia 30 Under 30 honoree and founder of Woobiz and PayAccess, bringing commercial and strategic expertise.

🚀 Traction

🏆 Competition

💰 Financials

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TIA Writer

Peter Cowan

Engagement editor at Tech in Asia, based in Hanoi, Vietnam. Reach me via email at peter.cowan@techinasia[dot]com