Lazada cuts about 5% of workforce in SEA market review

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Ecommerce platform Lazada said on Tuesday it has laid some of its workforce after reviewing certain roles in its regional markets.

The Business Times understands that this impacts about 5% of Lazada’s workforce across Southeast Asia.

Lazada did not disclose which roles were affected, and said that the review was based on business needs, role requirements, and organisational efficiency.

BT understands that the cuts are not part of any artificial intelligence initiatives.

Lazada is in six Southeast Asia markets – Singapore, Malaysia, Thailand, Indonesia, Vietnam, and the Philippines.

Affected employees will be treated in line with applicable requirements in the respective markets, said the ecommerce platform.

In Singapore, Lazada said it will be working with the Food, Drinks, and Allied Workers Union to “ensure that the process is handled responsibly and support is accorded to affected employees.” In other markets, the company is working with relevant government entities and agencies.

This follows layoffs at ecommerce rival Shopee earlier in June, cutting hundreds of developers. Shopee cut about 8% of its developer workforce.

Lazada last laid off employees in January 2024, when both senior and junior workers across local and regional roles were impacted.

See also: China lets AI do your shopping. SEA ain’t sold

This story was republished with permission from The Business Times. It was moderately edited to reflect Tech in Asia’s editorial guidelines.