Binance rolls out payments tech platform for mass crypto adoption

Crypto exchange Binance has rolled out Bifinity, a payments tech firm that will be its official fiat-to-crypto payments provider.

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Bifinity’s solutions will empower businesses to adopt crypto and reach new audiences with easy and direct fiat-to-crypto transactions, said the company.

Bifinity has also partnered with Eqonex, a Nasdaq listed crypto exchange. Under the strategic partnership, Bifinity will advance a US$36 million convertible loan to Eqonex and the two firms will work together to maximize business synergies and capitalize on opportunities to further expand their businesses.

In addition, Bifinity has also joined hands with payments platform Paysafe and payments processor Checkout.com, to grow the Web3 economy by expanding cryptocurrency access globally and enabling users to buy and sell crypto safely. Users can buy and sell more than 50 cryptocurrencies through fiat on and off ramps.

“Binance’s vision is to increase the freedom of money globally and through the launch of Bifinity, and with these strategic partnerships with Eqonex, Paysafe and Checkout.com, we aim to accelerate mass crypto adoption,” said Helen Hai, president of Bifinity.

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