Tired of ads? Enjoy an ad-free experience by signing up.
Steven Millward · · 5 min read

In China, Amazon’s ‘store of the future’ is already open

Amazon showed off its automated Go grocery store concept at the end of last year, but a few months later postponed any actual shop openings.

One Chinese startup, however, is steaming ahead with its own version – and has already opened a handful of staffless convenience stores where customers open the door and pay the bill with their phone.

This is a typical Bingobox store. Last month, the startup opened its first outlet in Shanghai after a few months of testing in its home city, Zhongshan, in southern China.

Bingobox - Amazon Go style store

Screengrab from Bingobox video.

A shopper opens the door – and registers with the startup – through WeChat, the popular messaging app.

Bingobox - Amazon Go style store

From Bingobox video; GIF by Tech in Asia.

Although small, the Bingobox store stocks hundreds of items – including a small selection of fresh foods.

Bingobox - Amazon Go style store

From Bingobox video; GIF by Tech in Asia.

The customer has to scan each item’s barcode.

Bingobox - Amazon Go style store

Screengrab from Bingobox video.

And then pay on their phone, either via WeChat or Alibaba’s mobile wallet app, Alipay.

Watch: Self-driving grocery store hits China

Stay ahead in Asia’s tech landscape

You've reached your 2 free content limit for the month. Sign up for free to read the full story.

🏄 For casual readers / 👶 Free

Basic

US$0

Free forever

Get instant access to this article and more every month

0 premium content

Unlimited news briefs

5

5 articles

Ad-free reading experience

Just US$0 per day

⌛Sign up in 20s. No payment details needed.

📖 For learners / 👍 Starter

Lite

US$4.92/month

Billed annually at US$59/year

Get instant access to this article and more every month

4

4 premium content

Unlimited news briefs & articles

Ad-free reading experience

Just US$0.17 per day

Cancel anytime

Our subscriber community includes professionals from these companies:

Stay updated on the go with our mobile app.

Get latest insights with smoother, more personalized experience through TIA mobile app.

Community Writer

Steven Millward

Interested in ecommerce, social media, gadgets, transportation, and cars. If you have any tips or feedback, contact via Twitter: @sirsteven