As part of my upcoming Ask Me Anything session with Tech In Asia on November 26th, I’m delighted to share the latest snapshot of digital, social and mobile usage around Southeast Asia.
This new report – continuing We Are Social’s on-going series of reports into connected behaviour around the world – shows that digital adoption and usage continues to grow apace around Southeast Asian nations, with internet and social media usage increasing more than 15% year-on-year.
Just before we get into the regional data though, here are the latest global figures:
Global Internet Users: 3.249 billion
Global Social Media Users: 2.317 billion
Global Mobile Users: 3.761 billion
Global Mobile Social Media Users: 2.062 billion
The Regional Overview
Digital connectivity in Southeast Asia has leapt over the past few months, with much of this growth attributable to more widespread access to internet-enabled mobile devices.
This mobile connectivity is quickly influencing the shape of the social media landscape too. Publicly available data indicate that Facebook remains the most popular social platform in all countries around the region, but only just; LINE registers almost as many monthly active users as Facebook in Thailand, and Viber is hugely popular in the Philippines.
Internet in Southeast Asia
Social Media in Southeast Asia
Mobile in Southeast Asia
Individual Country Data
Forecast
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