After Didi Chuxing and ByteDance, Baidu has reportedly fired staff across its departments.
The Chinese search engine giant has laid off nearly 10% to 15% of its total employees, according to KrAsia, citing a 36Kr report.
The layoffs took place in Baidu’s AI, mobile, cloud, and other technical departments, said the report.
Tech in Asia sought to confirm the move, but Baidu declined to comment.
Chinese tech titans have been trimming their workforce in a bid to sail through the government’s regulatory clampdown, which has put their businesses in jeopardy.
Earlier this month, it was reported that Didi Global, the Chinese ride-hailing behemoth, was going to slash 20% of jobs across all departments.
See also: Making sense of the senseless layoffs in tech
Short-video platform Kuaishou was also looking to reduce its staff by 30%, starting with employees in its international business unit, according to reports late last year.
In August 2021, ByteDance was said to have laid off hundreds of employees as it shut down a significant part of its edtech business after the government introduced new regulations for the online education industry.
Update (Feb. 28, 1:20 p.m. SGT): This article was updated to include the list of departments in which the layoffs took place.
Editing by Collin Furtado and Eileen C. Ang
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