The AI agent startup bringing shared memory to real estate sales

This article is a part of Startup Spotlight, a series that features young, up-and-coming startups.

Image credit: Timmy Loen

Himanshu Geed was helping a friend buy a home in Dubai. They contacted three developers, but experienced slow replies and disjointed communication across channels. Geed decided to pivoted from the hiring startup he had co-founded to launch Origa to fix this.

😟 Problem

Research from Salesforce indicates 64% of consumers expect real-time responses when contacting a business. Most companies take hours to reply to high-ticket inquiries and this delay causes high-intent buyers to abandon deals.

In addition, buyers must repeat themselves across different communication platforms, but sales representatives enter conversations without context regarding previous interactions. This leads to lost revenue in sales-led businesses with large deal sizes.

💡 Solution

Origa offers an AI concierge that integrates directly with existing sales funnels. The platform:

• Responds instantly to buyer inquiries at any time of day.
• Learns from company data to provide accurate, multilingual answers.
• Maintains a continuous shared memory across voice, chat, and WhatsApp.
• Briefs human sales representatives with intent and context before handoff.

Image credit: Origa

📊 Market size

The Southeast Asian digital economy is projected to exceed US$300 billion in gross merchandise value this year. Origa targets high-ticket verticals across the United Arab Emirates, India, Malaysia, and the US.

The company estimates an addressable set of 2,000 to 3,000 organizations in its active markets. Securing a fraction of these represents an annual recurring revenue opportunity exceeding US$30 million.

🤝 Team

• Himanshu Geed. Co-founder and CEO. He previously worked at Uber and co-founded the hiring platform Big.Jobs.
• Sunil Jain. Co-founder and head of product. He brings engineering and data experience from UnitedHealth Group and Big.Jobs.
• Shubham Garg. Co-founder and CTO. He served as an entrepreneur in residence at Antler and co-founded Big.Jobs.

🚀 Traction

• Processes over 100,000 monthly buyer conversations across the UAE, India, and Malaysia.
• Delivered an 828% return on investment during a proof of concept with Malaysian property developer S P Setia.
• Drove an 18% increase in lead qualification rates across deployments.
• Improved post-interaction customer satisfaction by 28%.
• Maintained a zero-churn rate among enterprise clients including Times of India and Lemonn.

🏆 Competition

Traditional sales AI assistants are designed for high-volume outbound marketing and re-engaging dormant leads. Newer voice agents handle inbound calls but lack memory across multiple text and voice channels.

💰 Financials

🚩 Risks