China’s top gay flirting app gets funding, picks up 3 million users

Blued, a Grindr-style gay chat and hook-up app for Chinese guys, has secured series A funding to help it hire new staff and grow its user-base. Chinese tech blog 36Kr reports that Blued got about RMB 10 million (US$1.6 million) from undisclosed investors.

When we last looked at Blued late last year, the flirty app had two million registered users, and now that’s grown to three million in the space of only two months.

Gang Le, the founder of Blued, believes that China has as many as 70 million gay people, meaning the app has the potential for strong growth. Judging by the success in China of dating app Momo among straight people, it’s clearly a genre of app that’s proving popular right now.

Blued is not alone in this space in China. There’s also Zank, Hong Kong-made Hornet, and the OK Cupid-esque Xunta.

(Source: 36Kr – article in Chinese)

(Editing by Josh Horwitz)