Giant Interactive's "Long Journey 2" Hits Over 400,000 Players Online at One Time
Giant Interactive (NYSE: GA) has achieved quite a bit of success with its Long Journey online games. Both the original game and its sequel, Long Journey 2, are 2D MMORPGs that mix fantasy with bits of Chinese history, and they’ve met with quite a bit of interest from Chinese gamers.
How much interest? Giant Interactive announced that Long Journey 2 had over 430,000 players online at one time this past Saturday. The company had just opened a new area of the game for public beta the day before, so it wasn’t just random chance that they were able to attract so many players at once, but 400,000+ is still pretty impressive for a China-only game.
Giant’s CEO Shi Yuzhu is quite pleased with the news. Having once told his team that ‘200,000 is a start, 300,000 is a benchmark, and 400,000 is success,’ he’s feeling pretty good about their accomplishments right now.
He’s probably also hoping this news will do some good for the company’s stock, which has been falling like a rock this month and now sits at just above $3/share.
Stay updated on the go with our mobile app.
Get latest insights with smoother, more personalized experience through TIA mobile app.







