
Photo credit: martialred / 123RF.
She calls herself Cara. She looks like a model β large eyes, perfect skin β and teaches yoga for a living. She says her hometown is Changchun, a northeastern city not far from North Korea, and lives in Shanghai with her parents.
Cara is also a chatbot.
βSheβll be a little bit flirty,β Matthew Brennan, co-founder of WeChat consulting and research firm China Channel, tells Tech in Asia. βIt doesnβt feel like a bot at all.β
Matthew discovered Cara through a friend who found her on Momo, a Chinese dating and live streaming app. Caraβs maker sent the botβs WeChat name to users she matched with on Momo, before letting it loose on the Chinese messaging app.
βThe whole idea is to get the hongbao,β Matthew explains, using the Chinese word for red envelope, the way to gift cash on WeChat. βAs soon as the hongbaoβs out, itβs collected immediately.β
Over the course of a few days, Cara chats up would-be suitors in a mixture of voice and text messages, eventually asking for a small favor: a transfer of US$27. It isnβt a lot β just enough to order something from Hong Kong, the bot says.
βIβll treat you to a midnight snack in a few days,β she promises in an audio message, her voice soft and pouting. βAnd donβt get the wrong idea β Iβm only asking you because weβre friends.β

Black-market bots for sale
Chatbots rocketed into the limelight last year, bolstered by the enthusiasm of Facebook and Microsoft, though the technology wasnβt mature yet.
In China, however, the response was more muted. While Facebook was busy pushing its new Messenger app β boasting when it hit 11,000 bots β Tencent, the maker of WeChat, quietly let millions of accounts develop AI-powered bots of their own, keeping a wary eye out for abuse. Accounts like Cara, for example, are shut down, as Tencent wants to confine bots to customer service-related functions within brand accounts.
But unsanctioned bots run amok on the social network, often tactlessly spamming groups or artificially inflating a brandβs likes and follows. The Chinese tech firm clamped down last year on thousands of accounts, denouncing the use of external software to alter WeChat. Tencent did not reply to queries about its policies on bots.
Unlike WeChatβs βofficialβ accounts, designed for commerce and media, these rogue bots hijack personal accounts. They can be purchased on Taobao, the countryβs most popular online marketplace, for a couple of dollars or less. Some accounts are even βfarmedβ before theyβre sold, which means they already have friends and have logged a certain amount of human-like activity, such as posting on Moments, WeChatβs newsfeed-like feature.
Where thereβs a will, thereβs a way
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