Indonesian insurtech firm nets $1m, emerges from stealth mode
Rey Assurance, an Indonesia-based insurtech startup, has emerged from stealth mode to announce that it has bagged US$1 million in pre-seed funding from Trans-Pacific Technology Fund.
Rey offers monthly subscription-based insurance that does not require complicated paper-based processes.

Rey Assurance co-founders Bobby Siagian and Evan Tanotogono/Photo credit: Rey Assurance
The company said its monthly subscription model delivers “exponential cost savings” compared to traditional insurance products for Indonesians.
The Jakarta-headquartered firm added that its digital offerings include proprietary health, life, and critical insurance products with AI-powered managed care services and wellness management.
Its managed care services include telemedicine, pharmacy, and medicine delivery for individuals and groups. The company also leverages data analytics from consumer wearables to personalize wellness management.
“Rey is the future of insurance in Indonesia blending holistic care with innovative technology and services that are simple, affordable, and hassle-free,” said Rey CEO and co-founder Evan Tanotogono in a statement.
Editing by Collin Furtado and Arpit Nayak
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