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In brief: Twitter to lead $100m funding round in India’s ShareChat
- Twitter is leading a US$100 million financing round in the Indian-language social networking app ShareChat, The Economic Times reports, citing two people familiar with the matter. It is the microblogging site’s first such investment globally.
- While Twitter’s investment is purely financial in nature, it may look to leverage ShareChat’s reach to go beyond its 30-35 million monthly active user base in India.
- The investment is significant for both companies at a time when the Indian social media space is dominated by Facebook and its group entities like Instagram and WhatsApp, and more recently by products from ByteDance like short video app TikTok and messaging platform Helo, which directly competes with ShareChat.
Editing by Dante Gagelonia
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