Startups react with hope and fear to AI alliance of Google, Facebook, Microsoft, IBM, and Amazon

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When five of the biggest tech companies form a partnership to crack artificial intelligence, it’s bound to send ripples of excitement as well as fear across the brave new world of AI startups. And that’s what we’re seeing – excitement over new opportunities this will open up, mixed with fear over innovations it may smother.

Yesterday in the US, Google, Microsoft, Facebook, IBM, and Amazon announced a Partnership on Artificial Intelligence to Benefit People and Society. These are five of the biggest players in this space, each vying to become a platform for AI by putting out open source libraries and frameworks for startups and innovators to build upon.

The new alliance aims to share AI research and give it a push to bring AI solutions for everyday problems into the mainstream. Each one of the big five is sitting on a stack of AI research, so shared learnings should give the industry a huge boost.

As the saying goes, the whole is greater than the sum of the parts. This has different manifestations here, one of which is interoperability between AI frameworks and stacks.

Benefits of standardization

This is illustrated by MindIQ, a Bangalore-based startup that’s building up an AI engine for business chatbots. It enables any business to set up AI-powered chatbots within minutes for Facebook Messenger, Telegram, Slack, and even WhatsApp if it opens up to bots soon.

MindIQ has used multiple APIs (application programming interfaces) from Facebook, Google, and Microsoft, all of which have their own open platforms for AI. Facebook’s Wit.ai is better with interfaces, while IBM Watson is ahead in machine learning and natural language processing. Google has the edge with emotion analysis as evident in its newly launched smart messaging app Allo. So the MindIQ AI engine has been mixing and matching the best of what it requires from the three platforms, explains co-founder Anup Reghunathan, who earlier worked for 15 years at Microsoft, where he helped develop the intelligent personal assistant Cortana.

Startups will have to be even more agile and adaptive than before.

Patching the different AI stacks together is no mean task, because each has its own protocols. So Anup looks forward to new standardization from the alliance to make his work easier.

It’s akin to how VHS became the standard video format in an earlier era, points out Kaiesh Vohra, co-founder of Singapore and Bangalore-based startup Lucep that has an AI engine to generate smart sales leads and act on them quickly. He says standardization will also help large corporations acquire or collaborate with AI startups because their solutions will be easier to integrate.

Flip side

But there’s a flip side. When five big AI systems come together, it will quickly create new possibilities which may suddenly crush innovations that startups are currently working on. For example, Google’s Optimize 360, which now has a free version, is going to impact several analytics startups in the customer relationship optimization space. The same thing could happen to AI startups with new free tools coming out from the big five alliance.

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Kaiesh reserves judgement until more details emerge on what the alliance will do, but he can already see that it will pose some new risks for startups. For example, a startup building something on the alliance’s AI frameworks will have to publish its tech in order to be standards compliant. This gives companies like Google access to tech that they might otherwise have had to buy or acquire.

New, new possibilities