Smove, a green vehicle sharing service, set to unleash fleet of electric bicycles

By October this year, if you happen to be at One-North, Singapore’s technology nerve center, don’t be surprised to see people zipping about on environmentally-friendly electric bicycles. Working hard to make this happen is Clean Mobility Singapore, the company behind Smove, an electric vehicle sharing service.

For now though, the fleet of bicycles are stored in the company’s office at Block 71. Bicycle parts lie around, mixed with electrical components, soldering machines, and circuit boards. The office resembles a cross between a workshop and a high-tech startup haunt.

Currently, the company is testing a rack of 3 bicycles in an empty plot of land behind the building. Kinks will need to be ironed out, and more racks installed at various locations before the public can use it.

The bicycles will be the third mode of transport Smove is introducing. It launched a car sharing service barely over a month ago, following by a shuttle option — essentially a reserve-only taxi service. Servicing customers are 6 white Mitsubishi i-MiEV electric cars marked with the Smove logo. Some of them are plugged into charging stations at the parking lots in front of  Block 71. More charging stations have been placed at Pixel Building, Biopolis, Insead, and Fusionopolis.

Smove has already creating a mini buzz among early adopters and tech enthusiasts working in the area.

“We know a developer who drives the car out for supper and then drives back to his office to continue working late into the night,” said Tom Lokenvitz, founder and director of Smove. Working alongside him is co-founder Asher Devang, who handles technology development.

To start using the vehicles, users must register an account via the website. While the sign-up process is made as painless as possible, users must still demonstrate that they can handle a car by producing their driver’s license. While no license is necessary for the bicycle rental service, users will still need to show that they are proficient at riding a bicycle.

We rode on one of the cars today to get a feel of the experience. Overall, we found the process seamless, from making a reservation to taking over the car and returning it to the original charging station. Some familiarization is needed, but it’s not a big impediment.

The rental fares are designed to be straightforward. There’s a registration fee of SGD 39, and a 39 cents usage fee per minute for the cars. The shuttle service carries an additional SGD 3 charge, while the bicycle rental will be available at 10 cents per minute.

Bills are only charged on a monthly basis to aid convenience. They can log on to the website at anytime to find out what’s their usage and how much they’ll charged.

According to Tom, Smove’s rates are competitive with other car sharing services in Singapore like Car Club, Whizz Car, and Honda’s Kah Share. While Smove’s per use cost may be higher, it has a lower registration cost and no monthly fee. Its simple pricing structure is a bonus.