Singapore’s Neuron Mobility to launch e-scooter fleet in South Korea

Singapore-based e-scooter startup Neuron Mobility announced its broader international expansion plans to launch a fleet of its EVs in South Korea starting March 5.

Photo credit: Neuron

Neuron’s launch in the country’s capital of Seoul comes after the local government’s recent introduction of tighter rules which outline how e-scooters should be ridden and operated. With this, the company said it will be launching its “Korean-spec” e-scooter in the country, which will be fitted with an app-controlled helmet lock.

The company is set to deploy 2,000 of its tailor-made e-scooters initially for testing and refinements before scaling “significantly” later this year. The launch will create over 100 jobs in Korea and lead to an additional 30 roles in the firm’s Singapore headquarters.

“Now that new regulations are being introduced, as well as an increased focus on safety, we think it’s the perfect time to bring our safely leading e-scooters and collaborative ways of working to the city,” said Neuron Mobility CEO, Zachary Wang.

The move builds on the smart mobility firm’s  international expansion drive, which includes its entry into three cities in Australia and New Zealand as well as three cities in the UK.

In September last year, Neuron bagged US$12 million in its series A+ funding round led by Australian tech-focused VC firm Square Peg, along with GSR Ventures. The company said at the time that it planned to use the capital raised to accelerate its international expansion efforts.

Other e-scooter startups in Singapore include Sequoia-backed Beam and Quest Ventures-backed Telepod.