Grab partners with Nas Academy to groom 100 aspiring content creators in SEA

Southeast Asia’s ride-hailing giant Grab has teamed up with content creation school Nas Academy to groom 100 aspiring content creators across Singapore, Malaysia, and the Philippines in a four-week course.

Photo Credit: Nas Academy

The “GrabForGood x NAS Academy Creator Course” aims to provide a platform for micro- and small-business owners, including Grab drivers and delivery partners, to share their experiences in adapting to the new normal.

Selected participants will be trained to hone their skills in scriptwriting, video filming and editing, as well as publishing. They will also gain access to a virtual digital lab where these content creators will get to produce 200 videos and receive live feedback and tech support.

Nas Academy offer a range of courses to help creators learn new skills, connect with each other, and monetize their presence on social media platforms. It claims to have over 2,247 students from 51 countries, with a 95% course completion rate.

“This year, we were inspired by stories of so many individuals and businesses in our community who have shown grace, grit, and ingenuity as they come together to help one another and fight to adapt to the new normal,” said Cheryl Goh, group vice president of marketing at Grab. She added that the partnership will highlight these innovative small businesses.

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At the end of the course, graduates will be inducted into the Grab for Good Fellows alumni, where participants will have access to trainers, exclusive stories, resources, and perks from Grab and a library of copyright-free music to help them continue with their video production journey for a six-month period after graduation.