Photo credit: Shutterstock
“I think it is a reminder to everyone in business that you have to keep innovating, and to not innovate is to die,” Tim Cook once said in an interview. As the hype of yesterday’s Apple launch event is now simmering down, I could not help but think: has Apple become an innovation zombie with its new iPhone7 and 7 Plus?
Let’s take a look at the event highlights:
The iPhone 7 and 7 Plus
Evolutionary? A yes. Innovation zombie? A definite yes!
The leaks you heard about beforehand is true, and sadly, Apple’s launch event did not take the iPhone a step further by even trying to make it more meaningful or ground-breaking. All that was mentioned were undoubtedly great features that only went on to improve what Apple’s iPhone already had.
Camera features
Sure, the new 12-megapixel camera was never before seen on an iPhone, and we’ll never really know how good it is till we get our hands on it.
But mind you, countless of other Android phones already have them, so this is definitely not a ground-breaking feature. Not to mention, its new software will be made available to most iPhones with the next update.
For now, it might be ideal to find ways to get iPhone 7’s biggest feature without needing to upgrade.
Apple’s ditching of the headphone jack
Apple AirPods.
Super Mario Run and other features
Should Apple still consider themselves innovative?
Stay updated on the go with our mobile app.
Get latest insights with smoother, more personalized experience through TIA mobile app.
