When they said a picture paints a thousand words, I think they meant alphabets too.
Don’t know what I am saying? Check out the ads by IESP, João Pessoa, Brazil below. Books are always a great companion when I travel, and I strangely like the feeling of having one with me when I am overseas. I was immediately attached to the ads – Travel with words, meet the world, illustrated so well by Penguin books.
Somehow, this feeling can never be replaced by a kindle, or an iPad.
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Advertising Agency: IESP, João Pessoa, Brazil
Creative Director: Elias Figueiroa
Art Director: Elias Figueiroa
Copywriter: Elias Figueiroa
Published: January 2010
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