After the launch the of digital reader WayangForce from local Indonesian start-up PhaseDev, the company is now developing a new mobile application. The app is called Bouncity, which will soon be released for the Blackberry platform, and later in Android and iPhone.
Bouncity is a location-based gaming platform, often resembling a kind of treasure hunting. There are several famous brands already participating in Bouncity’s development, providing rewards for its users.
These partner brands include some of the biggest fast food franchises, fashion retailers, and well-known businesses across Indonesia.
Wenas Agusetiawan, CEO of PhaseDev, said that these brands were highly interested in using Bouncity for their online campaign. “They are businesses that understand the importance of social media and digital campaigns,” he said.
Bouncity will launched around middle of this month. One of the biggest telco companies in Indonesia will help to distribute the application to more than a million Blackberry users. We’ll have to wait and see whether Bouncity can ride those famous brands and promotions to become a successful platform. Let us know your thoughts.
Via Kompas
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