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Nur Atifi · · 1 min read

Singapore personal finance site DollarsAndSense acquires local fintech startup

DollarsAndSense, a Singapore-based personal finance portal, has acquired local financial planning startup FundMyLife. The value of the deal was not disclosed.

DollarsAndSense claims the acquisition will give it better consumer insights, strengthen its position in insurance products and services, and help it to identify gaps in Singaporeans’ financial planning knowledge.

Founded in 2017, FundMyLife connects consumers with a curated pool of financial advisers through a Q&A platform.

Before the acquisition, DollarsAndSense worked with FundMyLife in multiple areas including affiliate partnerships, content marketing, and improving engagement with the financial adviser community.

FundMyLife co-founders Jackie Tan and Wesley Goi will remain on board to oversee the transition and ensure continuity.

Editing by Jack Ellis

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TIA Writer

Nur Atifi

A writer based in Kuala Lumpur, Nur Atifi (Fie) delves into the exciting world of ecommerce and fintech.