Who would be Twitter’s first advertiser?
No matter who it might be, uSocial, a company that specializes in marketing products and services through the social-networking website, has already set the “market price” high.
According to Telegraph, uSocial has offered Twitter $500,000 if it hosts an advert on its site for 24 hours.
“While $500,000 may seem like a large amount to invest in one banner for one day, we believe that the investment will be more than worth it,” said Leon Hill, chief executive of uSocial.
We do not know if Twitter will accept this attractive offer but it seems unlikely. uSocial works on behalf of clients to target Twitter users.
It offers services generally unwelcome by Twitter users, such as selling Twitter followers and sending Twitter users messages suggesting they follow its client’s account.
Twitter has also been very focused on improving the technology behind Twitter and said it would be “a mistake” to shift that focus to revenue.
Twitter Co-Founder, EV told Telegraph:
“We will charge brands but they will only pay if we offer them something worth paying for and the site is working well for them.
We can’t force them to pay, and some of them will refuse. However, we need to improve our offering before we do this.”
Stay updated on the go with our mobile app.
Get latest insights with smoother, more personalized experience through TIA mobile app.
