

SINGAPORE, September 1, 2008 — Singapore-based Internet and Mobile commerce platform for global travel provider, UeeeU.com, today announced its plans to transform the online travel experiences using the web and the mobile phone. The company also announced an affiliate network of over thirty travel sites covering major regional markets across the globe.
UEEEU.COM TRAVEL VISION
UeeeU.com is dedicated to transform the online travel experiences in Asia. With cutting-edge technology platform, extensive network of travel resources, and years of experience operating travel businesses in Asia, UeeeU.com provides a one-stop travel solution integrating the web, the mobile, and the comprehensive aggregation of service providers covering all major industry sectors including hotels, transportation, travel agencies, scenic sites, restaurants, entertainment outlets, health & wellness centers, and shopping outlets. UeeeU.com unites global consumers to travel suppliers with greater travel possibilities by providing in-depth distribution channels and advanced technology solutions, enabling travel customers to freely select and easily assemble the service packages needed for their trips at an attractive price.
UEEEU.COM AFFILIATE NETWORK
While operating as a global travel platform with the comprehensive aggregation of global travel resources, UeeeU.com takes a decidedly localized approach to marketing and distribution. It achieves this goal by orchestrating a go-to-market strategy in concert with a global network of affiliate travel sites, under the UeeeU.com brand; each affiliate site is operated by local partner and focuses on a particular regional market. An initial network of 30 regional affiliate sites is being launched together with UeeeU.com.
UeeeU.com continues to invite and welcome new partners to join this affiliate network.

(from left) Mr. Christopher Axberg, Dr. Baoluo Zhang, Mr. Ken Mandel and Mr. Tony Gu
UEEEU.COM AND YAHOO! WORKING TOGETHER
Under the MOU, UeeeU.com and Yahoo! will work towards a definitive agreement on a joint initiative to transform the global travel experience for consumers traveling to and from the Asia Pacific region. The intention is to leverage UeeeU.com’s travel site, content and extensive network of travel resources with Yahoo!’s consumer reach that will enable people to more easily find relevant information on travel destinations and make direct bookings online for hotels, transport, restaurants and other local attractions at competitive prices. A mobile-phone based travel application using the Yahoo! Go mobile platform is also part of the collaboration.
“Yahoo!’s position as the dominant internet brand in Asia makes us the Partner of Choice for UeeeU.com and other partners in Asia,” said Ken Mandel, managing director and vice president of Yahoo! Southeast Asia. “Yahoo! is clearly making progress on its strategy and removing the friction that exists online for users, advertisers, publishers and developers — that’s the key to making Yahoo! the leader in transforming the internet industry,” Mandel added.
Yahoo! is the most dominant internet brand in Asia Pacific and is an essential starting point for consumers looking for information and conducting commerce online. Yahoo! has a consumer reach of more than 500 million worldwide users.
Media Contact:
Mr Tony Gu Tao, Vice-President, Marketing, UeeeU.Com Pte Ltd
+65 6835 9885 or tony@ueeeu.com
Mr Jason Coates, Senior Manager, Communications, Yahoo! Southeast Asia
+65 9126 3823 or jcoates@yahoo-inc.com
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