mobile advertising

InMobi founders buy back $250m stake from SoftBank
  • News

InMobi founders buy back $250m stake from SoftBank

The buyback was financed through debt, with InMobi’s founders pledging their shares as collateral.
Diya Lal · · 2 min read
InMobi raises $350m ahead of 2026 IPO
  • News

InMobi raises $350m ahead of 2026 IPO

InMobi plans to use a significant portion of the new funding to buy back shares from existing investors.
Grace Priscilla Teo · · 2 min read
Ad measurement firm AppsFlyer in $4.5b deal talks
  • News

Ad measurement firm AppsFlyer in $4.5b deal talks

Founded in 2011, AppsFlyer employs around 1,300 people and reported annual revenues of about $400 million.
Grace Priscilla Teo · · 2 min read
These rising enterprise tech companies are going further with Singapore’s IMDA
  • Paid Partnership

These rising enterprise tech companies are going further with Singapore’s IMDA

Here’s how their solutions are powering change.
Rebecca Liew · · 30 min read

Bytedance launches two marketing apps to achieve $14b revenue target

Bytedance is beating Tencent in providing a full marketing system for its advertisers.
Song Jingli · · 2 min read
  • Briefing

In brief: Mobile ads startup Unlockd blames Google as it files for bankruptcy

It raised US$23 million in funding in May 2017.
Jack Ellis · · 1 min read
  • Insights

5 things we did to make our servers and engineers more efficient

For a mobile ad platform like us, server budgets can stretch up to eight figures a month. We had to go back to the basics.
Eric Tucker · · 5 min read
  • Insights

How bleeding $17k in 40 minutes led a startup to adopt ‘uncommon efficiency’

Uncommon efficiency begins with the idea that to survive and thrive, we need to do more with less.
Eric Tucker · · 3 min read

Opinion: Blockchain can disrupt the Apple/Google app store duopoly

When it comes to buying apps, we’ve traditionally only had two options: the Google Play Store and the Apple App Store. Can blockchain change this?
Tiago Alves · · 4 min read
  • Insights

What I learned entering the Chinese adtech market

Learn and understand the culture. If you do that, everything will make sense.
Yoav Oz · · 4 min read