adnear

When is it time to rename your baby? Find out from these startups who just did

When is it time to rename your baby? Find out from these startups who just did

AdNear has just dropped the Ad from its name, to become Near. Last week, News in Shorts dumped News to get a shorter name – Inshorts. Why did they have to do it?
Malavika Velayanikal · · 5 min read
The land of the rising startups: how India is luring Japanese investors

The land of the rising startups: how India is luring Japanese investors

The huge growth potential of tech startups as vast swathes of Indians get online is persuading Japanese investors to overcome their instinctive reluctance to enter a chaotic market like India.
Malavika Velayanikal · · 5 min read
India’s 30 highest funded tech startups of 2014

India’s 30 highest funded tech startups of 2014

Institutional investors make a living out of picking the right startups to back. They place their bets after careful evaluation. So going by where the VCs parked most of their money, here are the 30 hottest Indian tech startups of 2014.
Malavika Velayanikal · · 10 min read
Flipkart, Snapdeal, and Ola hog the limelight. But watch out for a new wave – software products made in India

Flipkart, Snapdeal, and Ola hog the limelight. But watch out for a new wave – software products made in India

There’s a growing band of Indian companies making software products for global markets. Some of them have attracted smart money, but most are flying under the radar.
Malavika Velayanikal · · 4 min read

Top 30 Indian B2B software product companies with total market cap over $6 billion

Indian tech industry thinktank iSPIRT has just released an index of the top 30 Indian companies making software products. The valuation of the 30 companies worked out to US$6.2 billion.
Malavika Velayanikal · · 7 min read

Japanese VC Global Brain joins Telstra, Sequoia, and Canaan in AdNear’s $19M series B funding

Global Brain’s local partnerships and expertise are vital to the success of an international entrant to the Japanese market, AdNear founder Anil Mathews tells us.
Malavika Velayanikal · · 4 min read

Here’s why this Indian ad exchange with clients in 200 countries just pivoted

Vserv already had 500 million user profiles and Fortune 500 clients. CEO Dippak Khurana tells us why it still needed to get smarter at mobile advertising.
Malavika Velayanikal · · 7 min read

Why 7 of the 11 Fortune 100 auto companies are AdNear clients

What Volkswagen, Toyota, General Motors, Ford, Honda, Nissan, and BMW have in common, apart from being Fortune 100 auto majors, is that they are AdNear clients.
Malavika Velayanikal · · 7 min read

Chinese New Year a missed opportunity for retailers and advertisers: location data

Chinese New Year is typically a retail graveyard in countries with a significant Chinese population as shops close for the holidays. However, data from AdNear, a location-based advertising company based in
Terence Lee · · 2 min read

How AdNear Does Location-Based Advertising Differently

Founded in 2008 by serial entrepreneur Anil Mathews, AdNear is a location-based advertising network that’s approaching the game differently. While most location-based ad networks use GPS or operator data, Anil
Willis Wee · · 2 min read