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8 tips on Google AdWords campaigns from the CEO of a digital marketing agency

8 tips on Google AdWords campaigns from the CEO of a digital marketing agency

You may be using Google AdWords all wrong.
Jackie Yeo · · 6 min read
Indonesian telco gets sued over an ad that mocked a city

Indonesian telco gets sued over an ad that mocked a city

Indosat has issued a public apology and taken down the ad. It was meant as a joke, but nobody’s laughing.
Enricko Lukman · · 2 min read
New Chinese law: web ads must be closable with one click

New Chinese law: web ads must be closable with one click

A proposed new law in China would mandate that pop-ups and other similar ads must have an obvious “close” button and be closable with a single click.
C. Custer · · 2 min read
Indonesia Mobile Ad Market Doubles in a Year, Android Growing Fastest [INFOGRAPHIC]

Indonesia Mobile Ad Market Doubles in a Year, Android Growing Fastest [INFOGRAPHIC]

Here is an interesting infographic from InMobi about the Indonesian mobile landscape, comparing the current scene up to May 2012 compared with the same point in 2011. The report reveals
Enricko Lukman · · 2 min read

China’s Top 10 Online Ad Styles – Which Get More Clicks?

We’ve probably all cursed banner ads or pop-up messages. So I have good news and bad news for you. Good news is that those two ad delivery methods are falling
Steven Millward · · 2 min read

NeochaEDGE: Where Chinese Modern Art, Brands, and Social Media Meet [INTERVIEW]

NeochaEDGE is a unique, Shanghai-based web firm that intersects modern art and design in China, global brands, and social media. It’s primarily a creative agency and a production house that hooks up global brands with Chinese artistic and musical talent.
Steven Millward · · 6 min read

CEO of Focus Media: Group Buy Sites in China Bring an Ad Spending Boom

The CEO of Focus Media, China’s biggest outdoor digital media agency, has revealed that the country’s multitude of booming group buy sites now account for US$10 million (64.3 million RMB) of quarterly revenue at his company alone.
Steven Millward · · 2 min read

Japan’s KDDI To Take Over Mobile Ad Start-up Nobot For 1.5 Billion Yen

The Nikkei a.k.a. Japan Business Daily reports today, KDDI‘s cellphone advertising unit Mediba Inc. is planning to take over Tokyo-based Nobot for 1.5 billion yen (US$19.2 million). Nobot is a
Masaru Ikeda · · 1 min read

Mobile Ad Network ZestAdz Acquired By Komli Media

Digital media company Komli Media has acquired ZestAdz, a mobile advertising company based in Chennai, India. Komli Media announced today that with the acquisition of ZestAdz it will be able
Abhineet Kumar · · 1 min read

Telkomsel’s Mobile Ads Target Based on Location and Demographic

At the IDBYTE event in Jakarta this afternoon, Indonesia, I chanced upon Telkomsel’s booth that showcases its mobile advertising product. Telkomsel is the largest telecoms company in Indonesia with about
Willis Wee · · 2 min read