Zappos

They personalized Amazon. Now their startup has raised $1.1M to do it for other ecommerce sites

They personalized Amazon. Now their startup has raised $1.1M to do it for other ecommerce sites

TargetingMantra, founded by former data scientists of Amazon, closed a seed funding of $1.1M from 500Startups, Nexus Venture Partners, and One97 Mobility Fund.
Malavika Velayanikal · · 3 min read
The wizards who personalized Amazon now have a Dave McClure-backed startup offering it to etailers big and small

The wizards who personalized Amazon now have a Dave McClure-backed startup offering it to etailers big and small

Gurgaon-based TargetingMantra, a 500Strong startup, has a SaaS-based tech tool to figure out what ecommerce consumers are interested in and deliver personalized choices.
Malavika Velayanikal · · 5 min read
Are the Samwer Brothers, a.k.a Rocket Internet really that bad for Southeast Asia?

Are the Samwer Brothers, a.k.a Rocket Internet really that bad for Southeast Asia?

Sarah Lacy’s books and articles won’t drive investors to Southeast Asia, but more acquisition activity with companies from Samwer brothers’ Rocket Internet will.
Bernard Leong · · 6 min read
Rocket Internet’s Amazon clone Lazada debuts in Southeast Asia

Rocket Internet’s Amazon clone Lazada debuts in Southeast Asia

  Rocket Internet is continuing its rapid-fire expansion into Southeast Asia. It has launched — that’s right — an Amazon.com clone called Lazada, in  Indonesia, Thailand and the Philippines. It
Terence Lee · · 1 min read

10 Successful Businesses on Twitter

Twitter has been in the spotlight of many since its launch back in 2007. The credit goes to its versatility in any circumstances. It is currently being used for social,
Willis Wee · · 8 min read

The @Zappos WOW Culture!

Last night, I stumbled upon some videos on YouTube that was featuring Zappos’s work culture. What I saw was much alike to what I always believe in – A company
Willis Wee · · 2 min read

5 Great Social Media Marketing Campaigns

Can Social Media be used as a marketing tool? Judging by the number of companies who have embarked on it, the answer seems to be a clear yes. In this
Willis Wee · · 5 min read
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