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    Willis Wee · · 8 min read

    10 Successful Businesses on Twitter

    TwitterTwitter has been in the spotlight of many since its launch back in 2007.

    The credit goes to its versatility in any circumstances. It is currently being used for social, business, news and political purposes.

    Not too long ago, a study revealed that 80% of the people use Twitter for Business. But who are the cream of the crop?

    We define success not by the number of followers (although it is tempting to do so) but the amount of interaction and engagement it has with its followers. So here are 10 businesses, which we consider successful on Twitter!

    1. Whole Foods

    wfm

    What’s on the page?
    Providing excellent customer service has been Whole Food’s key goal on Twitter. Regardless if it is about a refund, exchange, query or complaint, @WholeFoods has never failed to address them in a friendly manner. It has also shown how retailers can leverage Twitter to boost their web presence.

    One Cool Tweet
    wholefood tweets

    In a sentence?
    Fresh food and fresh experience: online and offline.

    2. Starbucks

    starbucksWhat’s on the page?
    Besides the great customer service, Starbucks discusses with people about coffee – the fundamental reason why people are sticking to its brand. Nonetheless, the conversation with followers is not limited to caffeine. Brad, who manages @Starbucks also shares “what he is doing” and chats with followers about everything and anything! A killer way to woo followers’ hearts.

    One Cool Tweet

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    Community Writer

    Willis Wee

    Founder at Tech in Asia. Aspires to build a company and product that people love.