Burberry
Why Grab bought Jaya Grocer; how NFTs can be the future of O2O commerce
The Checkout is Tech in Asia’s free newsletter that breaks down the biggest stories and trends in ecommerce.
Tay Tian Wen · · 6 min read
Luxury Brands on Social Media in China
Photo: interbrand.com Here’s a fascinating and detailed report on how luxury brands use social media in China, created by the good folks at CIC (which got acquired earlier this year).
Willis Wee · · 2 min read
Social Media Engagement in China: Top 20 Luxury Brands
A new annual report from the L2ThinkTank has been released today, giving insights into which big-name luxury brands are best engaging with Chinese consumers in 2011. The researchers dub it
Steven Millward · · 5 min read
Cartier Joins Burberry, LV, and More Luxury Retailers with a Youku Brand Channel
Cartier, the exclusive jeweler and watchmaker, has launched a branded channel on Youku.com, China’s biggest video-sharing site. It joins six other upscale brands – Louis Vuitton, Dior, Burberry, Gucci, Omega,
Steven Millward · · 1 min read5 B2B Companies and Luxury Brands On Social Media
We often mistake skepticism as rationality. There are so many people out there who weigh possible loss more heavily than potential gain. But of course, it’s in our nature to
Sarah Chong · · 4 min readBurberry: The Facebook Trench Coat Campaign
According to Reuters, Burberry “hooked up social networking company Facebook to launch a website celebrating its trench coat.” The website was launched to allow users to share images of them
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