The Money, The Glory, The Startup Arena Winner: Lots of Buttons

Ken Lee from (in red T-shirt) picks up the winner's check.

Ken Lee from (in red T-shirt) picks up the winner’s check.

Our Startup Arena Singapore 2013 event has just wrapped up. That giant check needs a new home, so our four esteemed judges – Andrew Collins, Jeffrey Paine, Nobuaki Kitagawa, and Yasuhiko Yurimoto – have decided that the honors and the $10,000 goes to… drum-rollLots of Buttons.

Yes, the judges loved the strong management and potential of this very specialist B2C e-commerce site. Second place went to China-oriented gay flirting app Xunta, and third to the fashion visualization site Puddding.

Another prestigious prize went to the customer feedback platform Triibe who snapped up the Global Brain award from our platinum sponsor.

Find all the startup challengers at our event on this tag. Do you think the judges picked the most worthy winner? It’s always a difficult balance between what the audience wants to see succeed and what the judges think is the young business with the most potential.

This is a part of our coverage of Startup Asia Singapore 2013, our event running on April 4 and 5. For all our newest Startup Arena pitches, see here. You can follow along on Twitter at @techinasia, and on our Facebook page.

(And yes, we're serious about ethics and transparency. More information here.)

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