Brits love the web. A simple conclusion, given that 85% of the total UK population are on the Internet.
Social media is growing massively in UK and it is certainly a great channel for advertisers to reach the population. To add on, 1 out of 3 even declared that they “can’t live without the Internet”.
Blogs are pretty hot in the country too. 1 out of 3 engages in blogging and over 60% of the Internet population read them. 2 out of 3 people have their own profile on social networking sites, making online social networking the most popular past time in the UK.
More than 4 out of 5 enjoy watching web video, which provides an opportunity for small businesses to air their own “commercial” to reach thousands, if not, millions.
Simply Zesty, a company that manages online PR and social media for brands and businesses did exactly that. Enjoy the video and let us know what you think.
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