There must be good reason why Google, Bing and even Facebook are placing so much focus on improving search.
comScore released their monthly report on global online search, and unsurprisingly, number of searches has grown to an amazing size. As Internet penetration deepens, search engines has become more people’s common information resource.
Online searches hit 113 billion in July, which was a 41% increase from a year ago.
As always, Google sites attracted significantly more searches than other engines, bagging 76.7 billion searches and 67.5 percent market share. Yahoo! sites was ranked second with 8.9 billion searches and 7.8 percent share, followed closely by Chinese search engine, Baidu with 8 billion searches and 7.0 percent share. Keeping at this growth pace, Baidu would soon overtake Yahoo! in terms of market share.
This would naturally put some pressure on the Microhoo! search deal, even if it has managed to grab some search share from Google.
What about Bing, product of Google’s rival? Well, the Redmond giant held 4th position with 41% increase over a year. I must say, it’s a really good start for a new search engine.
| Searches (MM) | |||
| July 2008 | July 2009 | Percent Change | |
| Total Internet | 80,554 | 113,685 | 41% |
| Google Sites | 48,666 | 76,684 | 58% |
| Yahoo! Sites | 8,689 | 8,898 | 2% |
| Baidu.com Inc. | 7,413 | 7,976 | 8% |
| Microsoft Sites | 2,349 | 3,317 | 41% |
| eBay | 1,223 | 1,723 | 41% |
| NHN Corporation | 1,243 | 1,526 | 23% |
