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Nazara to invest $1.8m in its subsidiary for adtech growth

Nazara Technologies has announced its intention to invest 15 crore rupees (US$1.8 million) in its subsidiary, Datawrkz, to strengthen its position in the digital advertising sector.

The gaming company announced in a stock filing that it has agreed to acquire 4,959 compulsorily convertible preference shares (CCCPS) from Bengaluru’s Datawrkz.

The transaction will occur in one or more tranches and is expected to finalize within 30 days.

Founded in 2013, Datawrkz specializes in providing advertising technology solutions to publishers, agencies, and brands.

It has operations in Bengaluru, the United States, and Singapore.

Recent Nazara Technologies developments

Timeline
06-Dec-2024 🎮 Nazara to invest $7.5m in its subsidiary for expansion
  • Nazara invests ₹64 crore in Nodwin Gaming.
  • Funds will boost Nodwin’s growth and IP portfolio.
01-Dec-2024 🎮 Nazara’s subsidiary acquires gaming content firm for $2.8m
  • Nodwin acquires Trinity Gaming for ₹24 crore
  • Trinity’s founders to manage operations post-acquisition
30-Nov-2024 🎮 India’s Nazara raises $101m via preferential issue
  • Nazara raises ₹855 crores for acquisitions.
  • Plans to boost stake in Absolute Sports to 91%.
13-Sep-2024 🎮 Nazara acquires 47.7% of Indian gaming firm for $99m
  • Nazara buys 47.7% of Moonshine for INR 832 crores
  • Plans additional INR 150 crores investment in Moonshine
13-Mar-2024 🎮 Indian gaming giant Nazara earmarks $100m for global expansion

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