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X hikes Premium+ price after xAI releases Grok 3

X, the social media platform owned by Elon Musk, has increased the monthly price of its Premium+ subscription plan to US$50 in the US.

The annual subscription is now priced at US$350, marking the second increase for the plan in recent months after a hike from US$16 to US$22 per month in December.

This new pricing coincides with the release of Grok 3, the latest AI model from Musk’s AI company, xAI.

Premium+ subscribers will have access to certain Grok 3 features.

Recent xAI developments

Timeline
18-Feb-2025 🤖 Musk’s xAI launches Grok-3 chatbot to rival Gemini, GPT-4
  • xAI unveils Grok-3 with improved AI capabilities
  • DeepSearch launched to enhance research and analysis
17-Feb-2025 🤖 Musk’s xAI to unveil Grok 3 AI chatbot
  • Grok 3 chatbot demo set for Feb. 17 at 8 PM PT
  • Musk’s xAI nearing completion, release in 1-2 weeks
16-Feb-2025 🤖 Musk’s xAI seeks $10b funding, eyes $75b valuation
  • xAI seeks $10B funding, valued at $75B
  • Musk’s Grok chatbot set for public release soon
24-Dec-2024 💰 Musk’s xAI secures $6b in latest funding round
  • xAI raises $6B in funding from 97 investors
  • Total capital now reaches $12B for xAI
23-Dec-2024 🤖 Musk’s xAI launches beta Grok chatbot app for iOS
  • xAI launches Grok chatbot app for iOS.
  • App offers web access, summarization & image generation.

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