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Flipkart shuts commerce unit ahead of planned IPO

Flipkart has announced the closure of Ans Commerce, a SaaS platform focused on direct-to-consumer services. Ans Commerce was acquired in 2022 to enhance Flipkart’s e-commerce capabilities.

Founded in 2017, Ans Commerce provided tools for digital storefronts and order fulfillment, serving brands like Razorpay, Arvind Fashions, and Unicommerce. Before shutting down, it reportedly fulfilled over 600,000 orders.

About 110 employees are impacted, with Flipkart offering internal opportunities, outplacement services, and severance packages.

Ans Commerce had raised US$2.2 million in a pre-series A round in 2021, backed by investors like Gokul Rajaram, Venture Catalysts, Kunal Shah, and Kunal Bahl.

Despite its funding and growth, it joins several Indian startups that have recently shut down.

The closure comes as Flipkart prepares for a public listing in the next 12 to 18 months. The company is streamlining operations, cutting costs, and restructuring leadership ahead of its IPO.

Recent Flipkart developments

Timeline
26-Feb-2025 💸 Flipkart-backed fintech super.money acquires BNPL startup
  • Super.money acquires BharatX in cash deal
  • BharatX to enhance super.money’s credit offerings
06-Feb-2025 📉 Flipkart’s chief product, technology officer resigns
  • Jeyandran Venugopal resigns as Flipkart CPTO.
  • Resignation due to personal reasons, confirms CEO.
31-Jan-2025 💳 Flipkart introduces credit card bill payment feature
  • Flipkart adds credit card bill payments feature
  • No convenience fee for this service via BBPS
28-Jan-2025 📦 Flipkart-backed Shadowfax acquires tech logistics firm
  • Shadowfax acquires CriticaLog for logistics boost
  • Reported 33% revenue increase for FY24 to 1,885 crore

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