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Douyin launches website to explain algorithm transparency

Douyin, the Chinese version of TikTok, has launched a website to explain its recommendation and moderation algorithms, coinciding with increased scrutiny from Chinese regulators.

The website, 95152.douyin.com, explains how Douyin’s algorithms predict user preferences by analyzing interactions such as likes, shares, follows, and time spent viewing content.

It describes the recommendation system as a “mathematical modeling process” that finds correlations between user behavior and content characteristics.

This move is part of a broader push by platforms like Kuaishou and Tencent to improve transparency in algorithm operations following a campaign by China’s Cyberspace Administration to prevent algorithm misuse.

During the recent China Internet Media Forum, executives from major Chinese platforms committed to enhancing their algorithms.

Douyin president Han Shangyou noted that the app’s system doesn’t rely on traditional content or user labeling methods.

Recent Douyin developments

Timeline
14-Feb-2025 📈 Douyin hit $490b GMV in 2024, 30% higher than previous year
  • Douyin Ecommerce’s GMV hits 3.5 trillion yuan
  • Platform becomes 3rd largest in China’s ecommerce market
27-Jan-2025 🚖 Douyin expands services with in-app ride-hailing feature
  • Douyin launches ride-hailing service on Jan. 24
  • Users can book rides directly within the app
17-Jan-2025 🌐 Douyin allows international registration, but limits apply
  • Douyin allows registration with international numbers
  • Users must verify identity under Chinese laws
17-Jan-2025 🚫 Douyin removes fake foreign accounts amid potential TikTok ban
  • Douyin removes 10,000 fake foreign accounts.
  • Crackdown linked to possible international registrations.

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