Agate Studio has launched its Monster League game on the mig33 platform, where users can play as a professional football coach for free. Within one week of soft launching, Monster League has attracted 10,000 users, 70 percent of them are coming from Indonesia. The remaining 30 percent are coming from regions like Nepal, Bangladesh, and Mozambique.
This distribution doesn’t come as a surprise since mig33 has 50 million users, with more than 30 million from Indonesia. Besides loving all things mobile, users are very young and very social — and I haven’t even mentioned their love for football.
Monster League, as explained in the announcement, is a world full of monsters where (strangely) football is everything. This football simulation game is a unique blend of football and Tamagochi, the handheld virtual pet simulation game. The main difference here is that you can train your monster to be a legendary football player. This Tamagochi-style twist on the game is a fascinating angle, and the characters are very cute.
Agate Studio has released a wide array of games to date, ranging from from Urban Fatburner, NyanyiYuk and Football Saga, to Sexy Witch and Smash Mania. They are a part of the mig33 Developer Program with GREE. They are one of the most successful game studios in Indonesia, founded back in 2009.
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